AIMS Canada

B2B Marketers: Survey to discover most popular lead generation tools

Posted by Kathryn Lagden, AIMS Canada...

AIMS member Robert Lesser, President of Direct Impact Marketing and Publisher of LeadGenTools.com, has partnered with CXO Media to create a B2B marketing survey.

Are you a B2B marketer interested in knowing the most popular tools B2B marketers use to create Blogs, Wikis, RSS, Podcasts, and Social Networks/Communities?

Complete the five-minute online survey and you'll find out how the top tools rank in an upcoming Directory of Web 2.0 Tools. Everyone who participates will be emailed a summary of the results.

You can view the results of past research on LeadGen tools here.

How relevant to B2B is the September event?

Mou Mukherjee, Marketing Manager at Information Systems Architects sent in the following question…

"I'm sure that "How Social Media is Changing Everything you Know" is probably relevant also to B2B..but do you know if there are specific things that will relate to B2B in this session?"

I sent the question over to Shel and he confirmed that (and I quote) “much of what I talk about will be applicable to the B2B world”

It's a great question and thanks to Mou for sending it in. I know many of us are really interested in talking about the impact of social media in the B2B world. It's going to be a great session.

In case you haven't checked out the event yet, here's the link.