Great news that Kate Trgovac will be in Toronto and joining the panel of speakers at the AIMS Second Life event next week. Kate is a web aficionado and a marketer with a "passion for social media and brand democratization". She resides in Second Life as Katicus Sparrow.
Kate's session is a great addition to what Jay Moonah and CC Chapman will be presenting. Kate will look at what real life marketers can learn from the successful marketers in Second Life:
Learning from Second Life Marketers
There are hundreds of successful businesses in Second Life, and they have developed their own flavour of marketing. For real-world brands to participate in a meaningful way in Second Life, there are a number of lessons that can be learned from these “indigenous” SL marketers. We’ll look at a couple of examples of SL-only brands and their techniques for building a successful, virtual brand.
Hope you can join us! Event and registration details.
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