AIMS member Nora Gubins sends in the following...
I've been a traditional marketer, working for professional services firms (that definitely are NOT early adopters!). I joined AIMS to network and ask a lot of questions. Most get answered but I still have a bunch. I'm wondering if you know a savvy member who would be available to show me a few things / answer a few questions over a nice cup of tea.
I don't want to take up a consultants time if I don't have a specific project in mind, yet more and more I find that I don't have the full knowledge as to when to bring them in.....I want to know about things like creating portals, being an "aggregator", cultivating community, selling of internet ads, how the auditing works re a click through. I find that the sessions are interesting and I often want to go but my travel schedule often precludes me. I learn by listening and asking, so I've had my fill of reading off the computer and am wondering if you know if there is someone willing to spend say 90 minutes with me.
Anyone interested in getting together with Nora? Or have any other tips for how she can keep up-to-date.
John, I read your recent post and clicked through to the links you provided. I agree with your assessment of Jerry McGovern's Ten Steps and a lot of them to be useful. I was curious about your comment on Don Tapscott's "Wikinomics" and Network Theory. To me, when I clicked the link it appeared to be very mathematical. I am in the process of reading the Bryan and Jeffery Eisenberg's "Waiting for Your Cat to Bark?" and find it quite good. Once I've finished this is there a less theoretical Networking book you would suggest as a follow up or should I try Wikinomics.
Posted by: Stephen Bush | April 04, 2007 at 01:57 PM
John, I read your recent post and clicked through to the links you provided. I agree with your assessment of Jerry McGovern's Ten Steps and a lot of them to be useful. I was curious about your comment on Don Tapscott's "Wikinomics" and Network Theory. To me, when I clicked the link it appeared to be very mathematical. I am in the process of reading the Bryan and Jeffery Eisenberg's "Waiting for Your Cat to Bark?" and find it quite good. Once I've finished this is there a less theoretical Networking book you would suggest as a follow up or should I try Wikinomics.
Posted by: Stephen Bush | April 04, 2007 at 02:05 PM